Starbucks and Its Brand Image in the Market Free Essay Example, 2750 words

The company has its largest customer base in Germany with its first in-house production. These companies for their implementation of globally effective strategy relied on its set of principles and guidelines which included a selection of partner having the similar mindset and shared the same view for the product and the market prospect. There are many luxury car brands, such as Toyota Motor Corporation's Lexus line and BMW, promoted their certified pre-owned vehicle programs under which they reconditioned the used cars, and presented the product with a new warranty date, and they offered the product with the same appeal which they opt for their new products which convinced their prospective customers in paying little more in such hardship just for the sake of fulfilling their dreams of having that unique range of products. . Louis Vuitton, yet another designer brand which is owned by France s LVMH Moet Hennessy insisted lately on promoting its junior leather goods and other items a t Neiman Marcus department stores (Buss, 2002). the major challenges faced by such branded firms offering luxury goods to their customers look on factors for sustainability such as brand loyalty, evaluation of performance on the basis of objectives of the tasks, and also considers the customers experience regarding their products (Parasuraman Grewal. We will write a custom essay sample on Starbucks and Its Brand Image in the Market or any topic specifically for you Only $17.96 $11.86/page

Short Story Chapter 1 - 1082 Words

Leomon withdrew his sword. Tail Red matched his movements, reaching behind her back and sliding out two gleaming, scarlet blades. â€Å"Lion guy!† she whimpered. â€Å"I don’t want to do this! You have to stop me!† Robin opened her mouth to speak, maybe even blow another command seal on - something, anything - but the skeleton was already there with a pistol in her face. A quick blast of wind magic redirected the bullet. â€Å"Souji Mitsuka,† he said, striking back with a gust of his own, shoving Robin to the floor, â€Å"I’m sure that was his plan already. Now quiet.† Something about the invocation of the name caused Tail Red to clam up. The red weapons clattered and clashed against Leomon’s Beast Sword, sparks flying from the intensity of every strike.†¦show more content†¦But Leomon seemed like such a classic good guy. They hadn’t had a lot of time to interact, but he had been kind and gentle and seemed so adverse to conflict (Skullduggery hit her with something so quickly she couldn’t even see it and took advantage of her confusion to sneak in another pistol shot, grazing her shoulder) that she hated to see him at war like this. She admired him, and pitied him. She had to stick with him. And as his Master it was her job to save him. â€Å"Rally Spectrum!† Leomon caught one of Tail Red’s swords in his fist. He yanked her in close and smashed his head into her face, knocking her backwards. He reached around, wrapping his thick arms around the mast, and pulled with all his might. The wood warped and snapped, and suddenly he tore the whole thing out of the ground, the mainsail becoming a giant’s club in his arms. â€Å"Lo siento por el barco!† he said. Amaro Pargo wept openly. He brought down the bludgeon on Tail Red. She met the mast with twin blades and roasted them with jets of fire, smashing the club into burning splinters. Everywhere the wreckage went became a pyre. Now that Robin looked, some of the other ships were on fire as well. Most of the ships were on fire. Alright, all of the ships were on fire. Not that this was anything new to Robin. Stupid pirates always making things so flammable. Robin was forced into a stack ofShow MoreRelatedShort Story : A Short Chapter : Chapter 11430 Words   |  6 Pagesher eyes, which were unable to see his in the darkness, then he checked to see Torins hand placed against her small waist more in reassurance than in having to hold her close to the wall. Once they reached the top landing, Duncan pulled the short braided rope attached to an old bronze ships bell. The clang rang off the stone walls which echoed loud enough to surly raise the dead at the very least to alert the household as was the intent. Duncan stepped back to let the door swing outward, whichRead MoreShort Story : A Short Chapter : Chapter 12137 Words   |  9 Pagesbrothers got in and went back to the motel. â€Å"Fay gets the bed,† Sam was about to protest when Dean quickly shut him up. â€Å"She stabbed a ghost in the eye twice, killed him, made friends with a ghost, and saved both our asses,† Fay just grabbed her black shorts and tank then walked into the bathroom. Stripping down, she turned on the hot water, letting the warmed rinse off the dirt and grime from the asylum. Turning off the water, she grabbed her toothbrush. As she got out the toothpaste there was a knockRead MoreShort Story Chapter 11517 Words   |  7 PagesWith a loud screech and a grinding of metal, the thick steel door swung open revealing a dark, damp tunnel that led downward. Quickly, Axus rushed down the narrow path to another door. This entrance was much like the first, but the outside was not coated in a thin film of rust , like the one before it. Axus jammed his thumb into the green button next to the door, and spun around as the opening behind him started to close. The bright lights from the city above were extinguished as the door slowly creakedRead MoreChapter 1 Short Story892 Words   |  4 PagesAs the A-Shift crew began their chores, the Klaxon sounded. Heart racing, Johnny dropped the sheets he’d gathered from the bunks and slid into the squad. Leading the engine out of the station, Roy glanced at Johnny who appeared to be made out of stone, he was so still and tense. You okay? he asked, his voice just loud enough to be heard above the wail of the siren as he steered the squad through traffic. Yeah, think so, John replied, as he pointed out where to turn with a slight tremble hardlyRead MoreShort Story : Chapter 11516 Words   |  7 PagesThe only sound that they heard was the crash of the half table and chairs. The three were now staring at the shimmering light from the other side. Lincoln noted that in the next move, it would begin to take out their kitchen bench. That would be a little more than inconvenient. However, just as he waiting for the inevitable shift away, the tube suddenly telescoped back up and into the channel, disappearing from view. At the same time, they heard the familiar hiss of all the cell doors opening. WhoeverRead MoreShort Story Chapter 11186 Words   |  5 PagesSteve came back a few minutes later, empty handed. Wow, Cap, you took an awfully long time to get popcorn, said Clint as he heard him walking in. ...And you didnt even get the popcorn, Natasha added, eyeing him suspiciously. Steve sighed, looking around warily before leading the team into a bathroom, which would be less likely the be monitored, ignoring Clints innuendos. Weve got a lead on Tony from Fury. He just called me, giving me the address before telling me that SHIELD needed toRead MoreChapter 1 Short Story955 Words   |  4 PagesThe lawyer squinted through the dark as Hyde thought. Contemplative, then shocked, then having reached some inner resolve, Hyde sighed and thrust out a hand for the clove. â€Å"According to Lanyon, about your pulse points should suffice-- might I help?† Utterson reached forward but quickly withdrew at a glare from Hyde and cast a nervous glance about them. â€Å"Here,† announced Hyde. He returned the garlic to Utterson’s pocket and made for the gates. â€Å"It won’t take long.† Utterson stared after him for aRead MoreChapter 1 Short Story789 Words   |  4 PagesEnough was enough! thought Mr Jewel. How dare this young whippersnapper keep asking him questions? So, from his pocket, he grasped the watch on its chain and swung it in the air. So, now who is in control, you fool? he sneered, as he dangled the watch. ‘I am! I am in control,’ snarled Lord Fox. Then much to Mr Jewel’s surprise, Lord Fox snatched the watch out of his grasp, and before he knew it, the watch was being dangled in front of his eyes. ‘What the†¦?’ Imagine you are inside a painting†¦Read MoreShort Story : Chapter 11321 Words   |  6 Pagesâ€Å"Yes, Captain I am fine with that.† â€Å"Okay, you are dismissed, if you have any questions or concerns, please don’t hesitate, come straight to me.† â€Å"Don’t worry Captain if I have any questions I am sure Warren here will help me out.† He said with a dazzling smile and the first words I heard him speak. His country drawl hung deep in his words when he spoke. He clearly didn’t live around here his whole life. With that I got to my feet and left the Captain’s office and headed for my desk. He followedRead MoreShort Story Chapter 11266 Words   |  6 Pagesfright. Drakes smirk grew as he noticed this. You dont have a choice. As soon as those words made their way into the dead air he bolted towards the other boy. Shadow pushed Jace behind him and braced for the incoming attack, and not like other stories, this one hit its mark. He winced, and noted the body behind him. Activating the pipes in his calves he dashed towards a clearing only to take a fireball to the back. Come back and fight me coward! Drake was catching up fast. Shadow struggled

Legislative Intervention in Law of Negligence MyAssignmenthelp.com

Question: Discuss about the Legislative Intervention in Law of Negligence. Answer: Introduction: The issue in the present case is if Kate and Brent Smyth have a cause of action against Rocky Tours in view of the fact that it has been clearly stated in the terms and conditions of Rocky Tours that the company cannot be held liable in any way regarding any death, personal loss or injury that may be suffered by the consumers at any time when they are on their tour. It has also been stated in the terms and conditions that the provisions of Australian consumer law will not be applicable to any tour that has been purchased through Rocky Tours. In this context, the law provides that the consumer guarantees provided by the Australian Consumer Law cannot be included, limited or restricted by the suppliers and manufacturers. And in the same way, they cannot avoid their obligations by making the consumers agreed that the law of another country will be applicable in case of the contract between the parties are regarding any dispute between them. Therefore the law provides that a supplier cannot tell the consumers that a particular consumer guarantee does not exist or it may be excluded or it may not have a particular effect. In the same way, it has been provided by the Australian Consumer Law that the consumers cannot surrender their rights even if they agree that the consumer guarantees will not be applicable in case of a particular contract (Deakin, Johnston and Markesinis, 2003). For example, in case of no refund signs, the law provides that the signs according to which it has been mentioned that no refunds will be made, are unlawful. Due to the reason that they imply that it will not be possible for the consumers under any circumstances to get a refund, even if there is a major problem present with the goods or services. Due to the same reason, the signs which mention that there shall be 'no refunds on sale items' or 'exchange or credit note only in case of return of sale items' are also unlawful (Kujinga, 2009).). A special provision is present in the Australian Consumer Law in section 64, and it deals with recreational service providers. This provision provides that, according to the Competition and Consumer Act, 2010 and some fair trading legislations of states and territories, the suppliers of recreational services are allowed to exclude, limit or restrict their liability when they do not fulfill the consumer guarantee. According to which they should provide these services with due care and skill and they should be fit for a particular purpose and should be provided within a reasonable time. The suppliers can restrict their liability in case of death or personal injury which includes illness, both mental and physical but not in case of property loss (Tomasic, Bottomley and McQueen, 2002). Under these circumstances, it becomes important to note what is guaranteed by the consumer guarantees under the ACL. The effect of the consumer guarantees mentioned in the ACL is that a guarantee is automatically provided by the suppliers and manufacturers regarding certain goods and services sold by them to the consumers. These rights are present, irrespective of any warranty that has been given by the manufacturer or the supplier. For this purpose, a supplier includes traders, retailers and the service providers, who sell goods or services to a consumer in context of trade or commerce. Similarly, a manufacturer can be described as a person who makes or puts together goods or who has its name on the goods (Gardiner and McGlone, 1998). Therefore the term manufacturer also includes the importer, if there is no office of the maker in Australia. In view of the above-mentioned provisions, a guarantee is provided by a supplier and the manufacturers that the goods shall be of acceptable quality, matching description and the goods will also match samples or demonstration model. It is also guaranteed by a supplier that the goods purchased by the consumer will have a clear title, will be fit for a disclosed purpose and do not have undisclosed securities and the goods will come with the right of the consumer to undisturbed possession. While supplying services to a consumer, it is guaranteed by the supplier that the services will be provided to the consumers with due care and skill, the services will be fit for the specified purpose and (when no time limit has been described), the services will be provided within a reasonable time. Similarly, a manufacturer provides a guarantee to the consumers regarding the availability of repairs and spare parts and also guarantees that any express warranties related with the goods will be honored (McDonald, 2005). Generally, the consumer guarantees are applicable in case of goods and services that have been purchased after 1 January, 2011 by a consumer. It needs to be mentioned that the consumer guarantees are applicable to any type of goods or services with the value of $40,000, and also in case of the goods or services that cost more than $40,000, but that are generally used for personal or domestic purposes. Similarly, the law provides that in case of return on a trailer, the cost is irrelevant. The law further provides that in case the goods or services do not fulfill a guarantee, a right has been provided to the consumers against the suppliers and in certain cases, these are manufacturer, will be required to provide a remedy, and attempt to put right the deficiency or the fault or the failure to fulfill an obligation. When only a minor problem is present with the good or service, it is available to the supplier to choose between providing repair or to offer a replacement or refund to the consumer. On the other hand, when major failure is present with the goods or services, it is available to the consumer to reject the goods or services and either to ask for a refund or replacement or to seek compensation for any drop in value of such goods or services. The consumer protection agencies can also take action against the supplier or the manufacturer on behalf of the affected consumers if the supplier or the manufacturers had failed to fulfill the obligations that have been prescribed for them under the consumer guarantees. In the present case, the law provides that Brent has the right to remedy because the services provided by Rocky Tours did not meet and consumer guarantee, which requires that the services should have been provided with due care and skill. It needs to be mentioned that the consumer guarantees are applicable in case of major as well as minor problems. However, the type of remedy, and we should provide a remedy depends on the problem and the fact that which consumer guarantee has not been fulfilled. It needs to be noted that the recipients of gifts also have the same rights as enjoyed by a consumer who was purchase the goods directly. For example in the present case, Brent can claim compensation from Rocky Tours as the services were not provided with reasonable care and skill and the services were not fit for the particular purpose. In the present case, while booking the tour, Brent had clearly told Rocky Tours that he was concerned regarding the liberal part of the tour as his wife Kat e cannot swim. However, he was told by Rocky Tours that the river part of the tour will be a leisurely cruise on the river in Canada, and certainly it will be fit for Brent and Kate Smith, who were in their late 50s. Brent had booked the tour after getting this reassurance and paid $12,000 for the tour. However, on the ninth day of the tour,, which was the river cruise, the tour guides told them that they will have to get into rafts and travel down the rapids. When Brent told the tour guides that his wife cannot swim and they do not want to go into rafts, they were told that as they were in the wilderness and it was the only way to reach the river, they will have to get in the rafts. However, Brent and Kate's raft overturned, and as Kate could not swim, she drowned. On the other hand, Rocky Tours one to evade their liability in view of the terms and conditions that have been accepted by Brent on their website. According to the legal provisions mentioned above, it is clear that Rocky Tours cannot exclude their liabilities for death or personal loss or injury suffered by the consumers while they are on the holiday. Due to the reason that the statutory consumer guarantees that has been provided by the Australian consumer law cannot be excluded by a party to the contract. At the same time, even if Rocky Tours were providing a recreational service, but before entering into the contract, Brent had clearly told the company that his wife Kate does not know swimming before they were not willing for the river part of the tour. But the company had told them that it will be an eight hours cruise on the river and most suitable for them. But in reality they are made to go in the rafts. References Deakin, S., Johnston A and Markesinis B (2003) Markesinis and Deakin's Tort Law, Oxford University Press Gardiner D and McGlone, F., (1998) Outline of Torts (2nd ed,), Butterworths Kujinga, B. (2009). "Reasonable Care And Skill The Modern Scope Of The Auditor's Duty". GAA Accounting McDonald, B. (2005). "Legislative Intervention in the Law of Negligence: The Common Law, Statutory Interpretation and Tort Reform in Australia". Sydney Law Review. 27 Tomasic, R., Bottomley, S., McQueen, R., (2002) Audits and Auditors, Corporations Law in Australia, Federation Press

Locke and Hobbes Essay Example For Students

Locke and Hobbes Essay The formation of government is one of the central themes for both Hobbes and Locke. Whether or not men naturally form a government, or must form a government, is based on mans basic nature. According to Hobbes, a government must be formed to preserve life and prevent loss of property. According to Locke, a government arises to protect life and property. Governments are born of inequality and formed to administer equality. Hobbes goes into a lot of detail concerning mans interactions with one another including ways in which man can seek to live together in Peace, and Unity (page 69). However, Hobbes focuses on the interactions of man seeking the same goal. In any system of limited resources, Competition of Riches, Honour, Command, or other power enclineth to Contention, Enmity, and War: Because the way of one Competitor, to attaining of his desire, is to kill, subdue, supplant, or repell the other (page 70). #9;Hobbes also deals with the qualities which man possess, and how they affect a mans basic nature. Man who is charismatic leads others to confide in him. Charisma combined with military ability causes men to follow others as leaders. Those who think of themselves as leaders, the ;quot;Men that have a strong opinion of their own wisdome in matter of government, are disposed to Ambition;quot; (page 72). ;#9;According to Hobbes ;quot;Nature hath made men so equall, in the faculties of body, and mind; as that though there bee found one man sometimes manifestly stronger in body, or of quicker mind then another; yet when all is reckoned together, the difference between man, and man, is not so considerable;quot; (page 86-87). Furthermore man tend to see himself as wisest in matters, whether or not others may do things better, and that there is no great sign of equal distribution, ;quot;than that every man is contended with his share;quot; (page 87). Hobbes and Locke consider the formation of government from mans own nature, whether or not government is formed because man is a social animal or if government is formed to preserve society. According to Locke, man must not quot;think that all government in the world is the product only of force and violence, and that men live together by no other rules but that of beastsquot; (page 1). quot;To understand political power right, and derive it from its original, we must consider what state all men are naturally in, and that is, a state of perfect freedom to order their actions, and dispose of their possessions and persons, as they think fit, within the bounds of the law of naturequot; (page 3). #9;Unlike Hobbes, whose laws of nature have to deal with mans preserving of his own life, Locke chooses to apply the term to the idea of reason, by saying that if man reasons about the fundamental concerns that government arises to protect life and property, man can come to certain natural concl usions about how they should be protected. ;#9;One of Lockes central themes is the distribution of property. In a state of natural abundance quot;all the fruits it naturally produces, and beasts it feeds, belong to mankind in commonquot; (page 18). In this situation the only thing man naturally owns is quot;his own person. This no body has any right to but himselfquot; (page 18). Therefore, man is in a way equal, however it is an imperfect equality. quot;Whatsoever then he removes out of the state that nature hath provided, and left it in, he hath mixed his labour with and joined to it something that is his own, and thereby makes it his propertyquot; (page 18). Therefore, everything belongs to mankind in general, until a man decides to take it upon himself to acquire something from its pure state in nature, and since he has to work to achieve this, the fruits of the labor are his. Renaissance Essay Questions#9;Locke also believes that if somebody takes more than he can use, and it spoils, or if somebody takes more land than he can cultivate, or if somebody allows crops to whither without being picked, they are committing crimes against humanity. However if somebody takes an acre of land, and by planting on it and harvesting the crop produces the same amount of food that can naturally be found in ten acres, they are in fact giving to mankind. As long as there is plenty of land left to take quot;he that leaves as much as another can make use of, does as good as take nothing at allquot; (page 21). It is human nature to quarrel, however according to Hobbes quot;in the nature of man, we find three principall causes of quarrel. First, Competition; Secondly, Diffidence; Thirdly, Gloryquot; (page 88). Men fight for their own gain, to protect themselves, and to acquire a reputation as warriors. Hobbes points out the basic nature of mans interactions with each other, however Hobbes is not saying that man is fundamentally evil, but rather, ;quot;The desires, and other Passions of man, are in themselves no Sin;quot; (page 89). They are merely natural parts of man, and should be understood as such. Locke also focuses on the nature of crime and justice. Mankind ;quot;may not unless it be to do justice to an offender, take away, or impair the life, or what tends to the preservation of the life, the liberty, health, limb or goods of another;quot; (page 5). Locke also holds that ;quot;if any one in the state of nature may punish another for any evil he has done, every one may do so;quot; (page 5). Furthermore, when one man does injury against another, ;quot;he who hath received any damage, has besides the right of punishment common to him with other men, a particular right to seek reparation from him that has done it. And any other person who finds it just, may also join with him that is injured, and assist him in recovering from the offender, so much as may make satisfaction for the harm he has suffered;quot; (page 6). ;#9;According to Hobbes, in a situation without government to moderate them, ;quot;The notions of right and Wrong, Justice and Injustice have there no place;quot; (page 90). Man is by nature inclined to take as much as he can for his own preservation at the cost of other men. Therefore, man must create government, and therefore, peace, because of the fear of death and loss of property. Hobbes compares the laws of nature versus human law by defining the laws of nature as those things that are fundamentally part of us and dictate our behavior and actions when there is no human law to do so. Human laws are imposed by men who recognize their own natures and freely give up some of their rights so that others will do the same. Any stable society of civilized men must come to this point, or fall into destruction from within. As for Lockes state of quot;perfect equalityquot;, quot;all men are naturally in that state, and remain so, till by their own consents they make themselves members of some political societyquot; (page 10). When that happens, men give up some of their free rights for others of protection and guarantees of safety and property, and thus a government is born. In conclusion, although a government should protect life and prevent loss of property, these protections are not guaranteed. Competition and crime is still a problem even though a government exists. Even today, throughout the world, inequalities still exist. Although governments exist there is still no guarantee of equality or that every life and all property will be protected.